Be Pharm
Digital Illustration & Branding course, third-year studies in HIT.
In this project, i illustrated a mascot and empty states for "Be Pharm",
an alternative pharmacy brand.
My Target Audience is children from the ages 4-8 and i chose to
illustrate a Koala mascot named "Koli" becase of the use of the
natural eucalyptus tree extract in the brand's remedies.
an alternative pharmacy brand.
My Target Audience is children from the ages 4-8 and i chose to
illustrate a Koala mascot named "Koli" becase of the use of the
natural eucalyptus tree extract in the brand's remedies.
Nice to meet you,
my name is Koli !
my name is Koli !
First character design sketches
Empty States
When i illustrated the Empty states, i focused
on diffrent situations that could happen to
little children in my target audience.
on diffrent situations that could happen to
little children in my target audience.
Empty States sketches
